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CultureMovie that went viral for terrible animation becomes China box-office hit

Low-budget animation Niu Lai has surged from 7,705 yuan in its first 10 days to more than 11.4m yuan after social media users embraced its confusing plot and poor graphics. Cinemas added screenings, though state-owned Beijing News warned that promoting such films could erode audience trust and standards.

Chinese cinemaNiu Laibox officeviral film

BBBC News★★☆☆☆2026-08-17 08:35Original

Movie that went viral for terrible animation becomes China box-office hit
Movie that went viral for terrible animation becomes China box-office hitCulture