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EconomyChina hotel rates disappoint over ‘golden week’ despite tourism boom

Hotel room rates in mainland China fell short of expectations during the National Day holiday, even as tourism and bookings rose. Prices were largely unchanged from the previous month between October 1 and 7, prompting hotel and travel industry figures and analysts to urge stronger asset and revenue management to ease pricing pressure.

China hotelsGolden Weekhotel ratestourism

SSouth China Morning Post★★☆☆☆2026-10-09 10:00Original

China hotel rates disappoint over ‘golden week’ despite tourism boom
China hotel rates disappoint over ‘golden week’ despite tourism boomEconomy