EconomyAlaska Air bets on premium travel to boost earnings as fuel costs bite

Alaska Air Group is making its strongest push yet into premium travel, adding lie-flat seats, premium-economy cabins and new airport lounges. The airline aims to earn more from passengers willing to pay for comfort as high jet-fuel prices pressure profits.

Alaska Airpremium traveljet fuel costs

RReuters★★☆☆☆2026-09-29 16:10Original