EconomyChina-Germany E-Commerce Summit explores strategies for Chinese brands' growth in Europe
The third China-Germany E-commerce Summit and China Brand Night at IFA 2026 brought more than 100 Chinese and European business representatives, industry executives and experts to Berlin. Discussions covered European sales channels, sustainable branding, after-sales service, robotics and embodied intelligence. The event also launched TechXFluencer, a tech-creator platform designed to support Chinese brands’ global expansion.
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China News Service★★☆☆☆2026-09-07 02:06Original
China-Germany E-Commerce Summit explores strategies for Chinese brands' growth in Europe