SportsUK daily: FIFA hires PR firm to rehabilitate Gianni Infantino’s image
FIFA allegedly signed a contract worth about $3.1 million with London marketing agency Ten Toes Media to improve the organization’s image and that of President Gianni Infantino, The Times reported. Signed in March 2025, the deal runs through the end of 2026 and assigns the agency oversight of FIFA’s social media accounts.
UK daily: FIFA hires PR firm to rehabilitate Gianni Infantino’s image