EconomyShe quit an £80,000 job to make ice cream — and built a hit brand
At 28, Vivien Wong left her £80,000-a-year accounting job to start Little Moons with her brother. She advises aspiring entrepreneurs not to wait for perfection, but to launch at 80% and improve along the way. The mochi ice cream brand’s TikTok success followed more than a decade of preparation.
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BBC Chinese★★☆☆☆2026-08-21 00:04Original
She quit an £80,000 job to make ice cream — and built a hit brand
Economy