TechAmazon is giving Fire TV owners free access to Alexa Plus

Amazon is automatically upgrading Fire TV owners in the US to Alexa Plus at no cost, ending the previous requirement for a Prime or Alexa Plus subscription. The conversational assistant can recommend films, jump to scenes, answer questions about on-screen content, and control connected smart-home devices.

AmazonAlexa PlusFire TVAI

TThe Verge★★☆☆☆2026-08-19 15:00Original