MINUTES
About Minutes
Back to latest

EconomyThe Diamond Industry’s Old Guard Wants You to Buy ‘Natural’

De Beers and its industry allies are pushing natural diamonds as they confront a surge of cheaper, nearly identical synthetic gems.

diamond industryDe Beerssynthetic gems

BBloomberg News★★☆☆☆2026-08-18 14:30Original

The Diamond Industry’s Old Guard Wants You to Buy ‘Natural’
The Diamond Industry’s Old Guard Wants You to Buy ‘Natural’Economy