SportsPenn State ends 33-year Nike partnership for new Adidas deal
Penn State officially ended its 33-year partnership with Nike on July 1 and began a new relationship with Adidas. The switch reportedly came with a $300 million offer spread over 10 years. Although the transaction appeared straightforward, it also set off a massive shakeup across the campus.
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CNN★★☆☆☆2026-08-07 16:00Original
Penn State ends 33-year Nike partnership for new Adidas deal