SocietyBinging on cringe: It’s as addictive as ‘eating junk food’
Showing off achievements can trigger cringe, while expressing genuine emotions can draw the same reaction. Viewers may want to look away from other people’s most uncomfortable moments, yet find themselves unable to stop watching. The appeal is so addictive that some people have built social-media careers by turning others’ worst moments into monetized content.
Binging on cringe: It’s as addictive as ‘eating junk food’
Society