MINUTES
About Minutes
Back to latest

TechInstagram has no plan yet to pay long-form video creators

Instagram is testing its Features long-form video format but has not settled whether or how creators will be paid. Creators criticized the lack of monetization options compared with YouTube. Adam Mosseri said the company is exploring ways to help long-form creators earn money, while noting that advertising could hurt the user experience.

Instagramlong-form videocreator monetization

TThe Verge★★☆☆☆2026-10-28 17:10Original

Instagram has no plan yet to pay long-form video creators
Instagram has no plan yet to pay long-form video creatorsTech