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PoliticsThe WhatsApp ‘general’ behind Lula’s election comeback in Brazil

Brazilian congressman Andre Janones built a WhatsApp channel, Lula’s Army, to nearly 11 million subscribers and mobilised supporters during the presidential runoff. He was widely credited with helping Lula turn the campaign around, though online organising was not the only factor in the victory.

Brazil politicspresidential electionWhatsAppsocial media campaigning

AAl Jazeera★★★☆☆2026-10-27 18:35Original

The WhatsApp ‘general’ behind Lula’s election comeback in Brazil
The WhatsApp ‘general’ behind Lula’s election comeback in BrazilPolitics