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TechA small army of influencers helped drive Cal AI’s viral success

Cal AI generated more than $30 million in revenue over two years and was acquired by MyFitness in March for an undisclosed amount. A sizable group of influencers helped fuel its viral success.

Cal AIinfluencer marketingacquisition

TTechCrunch★★☆☆☆2026-10-15 23:44Original

A small army of influencers helped drive Cal AI’s viral success
A small army of influencers helped drive Cal AI’s viral successTech