ScienceNeeding funds, a rodent researcher turns to OnlyFans. Not like that.

Researchers at Colorado’s Rocky Mountain Biological Laboratory are studying yellow-bellied marmots. To help finance the work, they launched the OnlyMarms project on OnlyFans and invited people to subscribe. The unusual fundraising effort has collected about $4,000 so far. The project uses the platform to support marmot research, not for the reason its name might initially suggest.