# Making politics 'fun, trendy, sexy': How Gen Z could shape Kenya's next election

https://mins.news/en/item/82868

- BBC News, 2026-10-01 23:46 UTC
- Politics
- Original: https://www.bbc.co.uk/news/articles/cwly7v7kk17mo?at_medium=RSS&at_campaign=rss

> A social-media voter registration drive led by student journalist and civic mobiliser Ademba Allans helped sign up 2.6 million new Kenyan voters, with another 2.3 million targeted. Gen Z activists, who rose to prominence during anti-tax protests, are turning toward the ballot box but have not endorsed a candidate. President William Ruto faces pressure, while the youth movement could become a decisive swing vote in 2027.

## Related coverage

- [Will Gen Z decide Kenya’s next election?](https://mins.news/en/video/83206) — BBC News, 2026-10-02
